The Science of Behavior Analysis and its Practical Application in our Modern Living





Human behavior differ according to the environmental factors and its genetic traits.  Now a days, public administration and other administrative sciences believe the theories of behavior analysis and its application in our modern living.  To be socially significant one must consider the behavior improvement to be able to function as an effective world citizen.  Fundamental characteristics of behavior science includes the following:


Determinism- is a belief that the universe events are relative to the action of the habitats of the world.  The action of one person will affect other person, in this idea actions of a larger group of people will cause a larger phenomenon or even a world event.  The union of behavior will largely and dominantly affect the general public.   The modern science today advances as to how we can control the phenomenon of a certain part of the earth.  Some physical scientist even venture to create pharmaceutical products to control the behavior of mankind.   On a reverse analysis, controlling humanities phenomena begins from the minds of the human being.

Empiricism- the classic usage of logic can also be used as a tool in analyzing a person’s behavior.  In this regard, computer scientist analyses the internet usage around the world by the digital algorithmic data analysis using the fundamental concepts of logic and behavior science.  Therefore, google and other internet business giants are using this high technological breakthrough to capture the overall global behavior status.

Parsimony- or the law of parsimony refers to the simple logical results to be used as a conclusive explanation of the real public phenomena.  In this manner, testing behavior in business consumer segments are common to most marketing research of today.


Lastly, the purpose of behavioral science applied in technology and consumer market is to control and practice the scientific manipulation of the human mind.  Controlling the mind is the ultimate goal of market research of today.   

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