Coffee Economy in Asia

My love of coffee inspire me to blog about the product since I launched this website.  Most of my blog regarding the business and production of coffee connects to the entrepreneurial operation of the product.  In the latest web news update regarding the falling of coffee price in Vietnam alarms the coffee related businesses in Asia.  

The increase of supply will again hurt the local farmers in their agricultural business while on the other hand the baristas are still enjoying the high retail price of coffee finished products in the coffee shops. By July the contract by the robusta went down by $42 that is 2.4 percent, at $1,736 a ton last Wednesday.   The lowering of buying price hurts the actual farmers which will relate to the case in Africa.  How can the ASEAN and the countries all over Asia maximize the consumer retailing by which business operator can give lower price to the consumer but high buying rate to the raw suppliers which is the farmers.  

Maybe, complains from the coffee business sector will relatively follow but the coffee cartel must consider the economic impact of the coffee commodity towards the local farmers in ASEAN and Asia at large.  Finally, what is the real setup of the coffee economy is the same as before were the raw coffee product is bought in a lower price but the baristas are enjoying the golden price set to the end consumer.  Remember “coffee is the new black gold”.

Share this post