Rebooting the World; Hooking up the World in the Internet

Almost everyone is hooked in the internet these days and as if the internet is our parallel world that we are living with our avatars.  In making the world smaller through the internet cultural barriers and languages are becoming an obsolete.  During the time of the Haiti’s disaster, people in that specific area are informing the world to the next level of information.  A more personalized way of connecting people using social media platforms that will connect people to their love ones are used during that time in Haiti’s tragic history.  

Likewise, business and marketing today are using the effectiveness of internet marketing as a way that people and market segments to be specific are interacting intimately online.  Business today can achieve more loyal customers online in such a way that the company can interact personally to the customers.  In this simple process of chatting the customers (live online) online, it will allow the business intimacy relationship deepen to the hearts of the customers that will achieve a product loyalty later.   During the financial crisis many world conglomerates that are using their service online especially companies who are using private service providers are affected with the internet bubble.  The world of internet business seems not to comprehend as to when the business in the internet will rise again.  But as amazon, alibaba, ebay and other online market platforms persevere their marketing dominance and show their vast market segment richness, online business and marketing is still effective in terms of business communication.


The creative friction at the fringes from the old and new users of the online media gives a rebirth of market analysis online.  Strategic in terms of marketing and management changes rapidly that in such a way theories used in scientific marketing and management are re-cultured according to the present online market trends.  As a fact, trends online change rapidly in such a way “virality” of topics and key words may sometimes vanish overnight or will stay for a longer period of time. “Virality” as a term depicts the popularity of the online topic for example that will reach to all the area covered by the internet.  This kind of quality of communication gives a new “holy grail” of marketing and PR communication.  



To some, internet is a way to interact with other people in a personal manner, that to them they didn’t even consider the cultural barriers in the real world.  As a fact, many are being deceived online while reality may give as the notion that cultural barriers are sometimes subject to the physical world determinants. Should I say same culture and values is still best to communicate personally…. Just a thought and nothing personal. 


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